Sheila Afari is a dynamic entrepreneur with a passion for Africa and showcasing its brands and talent.
Over the past 12 years, Sheila Afari has been working in the events, fashion, lifestyle, technology and entertainment space; having created a niche market for herself with her self-named company, the Sheila Afari Group, servicing clients from territories such as New York, Los Angeles, London, Nigeria, Ghana, Kenya, Botswana, Mozambique, Cameroon, Zimbabwe and South Africa.
2019's Accenture Rising Star Awards - Entrepreneur winner, 2019's Wiki Mzansi Top 5 South African Business Women In Media, 2018/2019's Tropics Changemakers Awards - Best Publicist, 2018's CEO Global Pan African Awards - Africa's Most Influential Women in Business and Government Awards - Country and regional winner (sector SME), and named one of 50 Black African Women Entrepreneurs To Watch in 2018 by Entrepreneur Magazine, Sheila Afari's reputation precedes her.
A University of Cape Town graduate with a Bachelor of Social Science Degree in English and Psychology, Sheila Afari also has a certificate in Public Relations from the University of Cape Town and is one module away from obtaining an Honours Degree in Psychology from UNISA.
Her entrepreneurial journey began in 2008 when she founded a lifestyle company called Lavish Industries. Four years on in 2012, Sheila Afari established her self-named company, the Sheila Afari Group, which has seen her build a name for herself for the work she has done building the brands of some of Africa's biggest personalities with her PR company, Sheila Afari Public Relations.
Sheila Afari is well on her way to establishing one of the leading PR & Music Services agencies in Africa. She would like her companies to play a part in the shifting of mind-sets that African brands are inferior to international ones and help grow African brands to become household names across the continent and globe.
AFRICA IS UNLIMITED!